Representing Genre Through Music Posters

Pop- Lady GaGa Artpop

This poster is a good example of a typical pop promotion. The colours are bright and the imagery displayed is light hearted and fun. The text is thick and bubbly and coloured in a fuchsia pink which really makes it pop. There isn't much literary content but there is a slogan saying "Music. Faison. Dance. Party." This adheres to the convention that pop music is very light hearted and the music itself doesn't typically have very deep meanings, it's mainly made for people's enjoyment and to dance to, just a catchy tune that sticks in your head. Lady GaGa is considered odd even to the music industry, and this poster shows some of the odd things she does. The costume showed is very abnormal, such as the seashell bikini and the caged biker, this allows the audience to easily recognise her iconic style and creates a brand in which all other products can relate to.

Rock- Mallory Knox Signals

This poster is a good example of the rock genre because it embodies the usual dark, sketchy and textural imagery that is synonymous with the rock genre in general. It's a relatively simple poster with not much imagery about the band or music being shown, which leaves the audience to guess as to what the content may be like. The main focus of the poster is the name of the band and then the album/tour name which is in a very small font in the centre. The object surrounding the text appears to be a fan, which wouldn't link to the album in any way, so it adheres to the conventions of rock promotions being very abstract and dark. The text and background alike look very distressed and damaged which gives the poster an edgy feel, linking to the fast pace of the genre and giving it a sense of grunge.

Indie- Hudson Taylor Singing for Strangers

This is a very typical poster for the indie/alternative genre. It features the two members of the band, posing  in an unnamed location. The colours are rich and earthy, and the clothes they're wearing are very alternative, but fashionable at the same time. It's an arty poster that doesn't really link to the music in any way. The typography used is very plain, but it suits the style very well. The sharp white contrasts the dark wall and the small scuff marks add a sense of grunge. The text includes the name of the band, the name of the tour and the names of venues and which ones are sold out. This is a very informative poster, although the font is quite small which makes it harder to read, but keeps it looking good and not too cluttered. Overall, I feel that this poster effectively portrays the genre of music and also gives Hudson Taylor a recognisable style.

Hip

This is an example of a hip/rap poster. This follows usual hip conventions, which usually portray the artist in some "cool" way. Pictured on this poster is Iggy Azalea wearing sunglasses, pouting and staring off into the distance. This image clearly shows and adheres to the "swagger" stereotype that most rappers have. The typography used on this poster has a 1920s look and feel about it, which links to the title of the tour "the New Classic." There is a universal theme of blue and pink throughout all of the promotion for this album and tour, which makes it easily recognisable to the audience. Similarly to pop, this poster is very colourful and stands out, this isn't usually the case for hip promotions, which are usually black and white, or have muted colours. Azalea may have chosen this theme to make her brand stand out from the crowd, and it worked because she became very successful, very quickly. Other information on the poster includes information on tour venues, dates and who's advertising. There is also a small thumbnail image of the album cover in the bottom right corner. I feel like this is a successful poster because it communicates Azalea's genre, but in a style that is unique to her.